Apple’s Larger Than Life Ad For iPhone XS

Behold the powers of the magical iPhone XS Max in Apple's whimsical new ad called “Growth Spurt” in the video above. Directed by John Hillcoat, who also directed Cannes Lions-winning film Corazón, creates a world where anything viewed through the iPhone XS Max’s 6.5-inch display instantly grows to an enormous size.     Corgis, avocado… Read More

Freshdesk’s Savage Takedown Of Salesforce

    When your competitor is having a high profile customer event, what better way to divert their attention than to send a rude, but hilariously savage blimp to float over their way?   While Salesforce was having their yearly customer event Dreamforce, their smaller, up and coming rival Freshworks sent a blimp floating over… Read More

Uber Undergoes Major Rebrand in 2018

"A tech startup turned global mobility platform in eight short years deserves a holistic brand system that’s instantly recognizable, works around the world, and is efficient to execute." ---Uber     After years of Uber's hostile corporate culture that pegged CEO Travis Kalanick as a toxic leader, Uber is finally ready to start building a… Read More

Colin Kaepernick For Nike’s “Just Do It” Campaign

In an extremely powerful and controversial move, Nike has placed one of the NFL's most outspoken and polarizing figures---Colin Kaepernick---as the face of their 30th Anniversary "Just Do It" ad.   Though he is a former athlete due to what some may say is a shut out by the organization for kneeling against racial injustice,… Read More

LEGO’s New Ad Taps Into Childhood Imagination

LEGO—the ubiquitous building blocks of most childhoods—has a new ad campaign that taps into the pulse of childlike creativity that colored so many of our experiences growing up. The ad campaign, titled Imagine and Build the Future,  was designed by Asawin Tejasakulsin, a senior art director at Ogilvy & Mather in Bangkok, Thailand. The two series feature incredible LEGO…

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Spotify’s Largest Campaign

It seems like everyone I know has a premium Spotify account. (I personally use Apple Music, but whatevs.) Last week the streaming giant launched their biggest brand campaign to date, titled “Love What You Love”. While Spotify’s other campaigns have focused on listener data, this one focuses on their free version. The creative was handled in-house, in which they…

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Postmates: “We Get It”

Earlier this year delivery app, Postmates, launched it’s 360 brand campaign titled “We Get It”, you may have seen the bus shelter posters and billboards around the Los Angeles area.  Postmates’ Agency-of-Record 180LA worked closely with media agency MBMG to come up with the headlines for “We Get It”. The campaign is quite hilarious, actor Sarah…

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