LEGO’s New Ad Taps Into Childhood Imagination

LEGO—the ubiquitous building blocks of most childhoods—has a new ad campaign that taps into the pulse of childlike creativity that colored so many of our experiences growing up. The ad campaign, titled Imagine and Build the Future,  was designed by Asawin Tejasakulsin, a senior art director at Ogilvy & Mather in Bangkok, Thailand. The two series feature incredible LEGO…

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Heroes and Villains: Rio 2016 through the eyes of Wilfrid Wood

The Rio Games saw over 11,000 athletes compete for 2102 medals in 306 events of 28 different sports. More than 40,000 hours of TV footage were created, more if you include digital, as the eyes of the world turned to Brazil. Most times, ideacide happens without us even realizing it. A possible off-the-wall idea or…

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